Client database and CRM for hair salons
Keep track of everyone who sits in your chairs. Stamly keeps the client database next to bookings, visit history and loyalty points, so a customer's details aren't scattered across three places.
Client database at a glance
- Search for customers by name, phone number or email.
- The client card shows past visits and the loyalty points they have earned.
- Client details work together with bookings and campaigns.
- The salon can export its client database whenever it needs to.
What should a salon client database show?
Enough to recognise the person in front of you and find their last visit. In Stamly, staff search by name, phone number or email and see the visits and loyalty points that belong to that customer.
Nobody has to update it by hand after each appointment. A booking and a visit are already attached to a customer, so the record builds itself as people come and go.
How does a hair salon use a CRM?
CRM is about keeping track of your relationship with each customer. In a salon that mostly comes down to three questions: who has been in, who comes back, and who wants to hear about your offers.
Stamly puts the client database, loyalty and campaigns in the same place. You can reach the customers who have said yes to offers, and reward your regulars through your own loyalty programme.
Who owns the client database?
Your customers belong to your salon, not to a marketplace. Stamly lets you export the client database to a spreadsheet, so you always have your own copy.
Customer data still has to be handled with care. Campaigns only go to customers who have given the consent required, and each staff member gets access according to their role.
Can you bring your client list from another system?
Yes. Stamly helps the salon import its client list from a CSV file. Agree the import with us when you start.
We do a trial run of the file before anything goes in, and check for missing details and duplicates. Importing a customer doesn't give consent to marketing. If a customer already uses Stamly with another salon, they have to approve the link to yours themselves.
The import doesn't move future appointments, full service history, photos, gift cards or points balances. Those need to be sorted out separately before you switch.
- Name, or first and last name.
- Phone number or email address. At least one of them has to be there.
- The salon's internal note, if you want it brought across.
- Dates of the first and last visit, if the file has them.
Client database: common questions
Does Stamly have a client database?
Yes. The salon can search for customers and see their visits and loyalty points in Stamly.
Can the salon export its client list?
Yes. The client database can be downloaded as a spreadsheet.
How do we import our client list into Stamly?
Stamly helps the salon import its client list from a CSV file. Agree the import with us when you start.
Is a client database the same as a CRM?
The client database is the list of your customers. CRM describes how the salon follows up each relationship, for example through visits, loyalty and campaigns.
Can every staff member see everything?
No. Stamly has roles and access levels, so each staff member gets what they need for their work.
More features for your salon
See how booking, customers, staff and loyalty fit together in Stamly.
See all of Stamly for your salon
Appointment book, customers, staff, loyalty and the overview, in one platform.